SR. INDUSTRY MARKETING MANAGER, LIFE SCIENCES

Company: Blue Yonder
Location: Dallas
Posted on: October 27, 2024

Job Description:

All the relevant skills, qualifications and experience that a successful applicant will need are listed in the following description.
Blue Yonder Job Title:
Sr. Industry Marketing Manager - Life Sciences
Location:
US- Remote
Overview:
Blue Yonder is looking for a creative and dynamic solutions marketer with a passion for supply chain management and the life sciences industry to help Blue Yonder accelerate its leadership in supply chain transformation. This is a high-impact role responsible for helping Blue Yonder grow our leadership position within the life sciences segment, starting with the pharmaceuticals and biochemical segments. In this role you will work closely with peers in marketing, product management and sales to create the messaging and content that ensure sellers and buyers understand how we improve the speed and efficiency of delivery of offerings for superior business outcomes and patient experiences.
What you will do:

• 
  
• Work with product leaders to translate new product capabilities into outcome-oriented messaging and content used in sales, awareness and demand generation.
  
• Serve as the subject matter expert on life science supply chains in marketing, supporting sales and creating or repurposing content to be purpose fit for life science discussions.
  
• Partner with sales and industry leaders to build outcome oriented messaging and content that helps supply chain leaders understand our value in pharma, biotech and more.
  
• Collaborate with stakeholders across sales, product and marketing to drive life sciences specific / tuned programs and promotions that increase engagement.
  
• Evaluate opportunities to take share and deposition competitors, working with competitive intelligence, sales and partners.
  
• Partner with marketing and product teams on the scripts and visual demonstrations used at events for showcasing the value of Blue Yonder in life sciences and manufacturing overall.
  
  What we are looking for:
  
  • 
    
  • Bachelor's Degree, preferably in marketing or a hi-tech field, MBA/master's preferred
    
  • 5+ years of marketing experience
    
  • 3+ years of experience in marketing to life sciences with an understanding clinical trial management and regulatory compliance in pharmaceuticals and / or biotech
    
  • Understanding of healthcare and clinic supply chain operations is a plus
    
  • Experience of and understanding of supply chain software
    
  • Excellent written and verbal communication skills with the ability to articulate complex technical concepts to business audiences in simple, compelling English
    
  • Proven track record partnering with and leading cross-functional teams to plan and execute product launches as well as go-to-market programs.
    
  • Strong technical knowledge of cloud-based software products
    
  • Experience defining and measuring how industry marketing efforts support business goals
    
  • Strong internal communicator and collaborator
    
    Salary Information:
    The salary range for this position is $120,335.00 to $151,665.00 US. The salary range information provided reflects the anticipated base salary range for this position based on current national data. Minimums and maximums may vary based on location. Individual salary will be commensurate with skills, experience, certifications or licenses and other relevant factors. In addition, this role will be eligible to participate in either the annual performance bonus or commission program, determined by the nature of the position.
    Benefits:
    
    • 
      
    • Comprehensive Medical, Dental and Vision
      
    • 401K with Matching
      
    • Flexible Time Off
      
    • Corporate Fitness Program
      
    • A variety of voluntary benefits such as Legal Plans, Accident and Hospital Indemnity, Pet Insurance and much more
      
      Company Commitment:
      At Blue Yonder, we are committed to a workplace that genuinely fosters inclusion and belonging in which everyone can share their unique voices and talents in a safe space. We continue to be guided by our core values and are proud of our diverse culture as an equal opportunity employer. We understand that your career search may look different than others, and embrace the professional, personal, educational, and volunteer opportunities through which people gain experience.
      Diversity, Inclusion, Value & Equity (DIVE):
      DIVE is our strategy for fostering an inclusive environment we can be proud of. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
      
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Keywords: Blue Yonder, Plano , SR. INDUSTRY MARKETING MANAGER, LIFE SCIENCES, Executive , Dallas, Texas